Domestic independent watchmaking newcomer Veritas has confirmed its participation! Its 'Alioth' 1335-1 timepiece will be unveiled at the "Dan Chen Tian Gong" exhibition in Beijing.

Beijing, September 10, 2026 – The "Palace Aesthetics and Contemporary Craftsmanship Going Global" exhibition and the "Planet of Watches" International Creative Exhibition will grandly open on October 23, 2026, at the National Base for International Cultural Trade (Beijing). This grand exhibition aims to build a bridge for in-depth dialogue between Chinese palace aesthetics and contemporary high-end manufacturing, showcasing the profound heritage and innovative vitality of contemporary Chinese craftsmanship to the world.

Recently, the organizing committee officially confirmed that L.Eruditio&Veritas (Veritas), a local independent watchmaking brand founded in the summer of 2018 with its headquarters and watchmaking workshop in Guangzhou, has accepted the invitation to participate. The brand will present its significant masterpiece under its core philosophy, "Elegant Simplicity" – the Alioth 1335-1 timepiece – at the exhibition. With a unique "Neo-Gentleman" design perspective and scholarly watchmaking warmth, it will offer collectors from home and abroad the philosophical reflections and meticulous craftsmanship of Chinese independent watchmakers.

Key Highlights of the Exhibit: Alioth 1335-1 Timepiece

As Veritas's representative work, returning to the brand's roots and interpreting the "Elegant Simplicity" concept, the Alioth 1335-1 timepiece showcases multiple unique selling points in its design language, craftsmanship details, and wearing philosophy:

1. The "Elegant Simplicity" of 37mm Golden Ratio and "Donut" Bezel Design

• Perfect Golden Ratio Size: Adhering to the "Neo-Gentleman" aesthetic of being understated and unoverbearing, it selects a 37mm case diameter that best fits the definition of "elegance." The case thickness is only 7.1mm (excluding the crystal), elegantly conforming to the wrist like a perfectly fitted shirt.
• New "Heng" Steel and Composite Finishing: Crafted from "Heng" steel, which boasts high corrosion resistance, and paired with an upgraded three-dimensional "donut" bezel, it features exquisite composite finishing and sparkling chamfers, showcasing layers of light and shadow that blend classical charm with modern industrial precision.

2. Silver-Gray Frosted Dial and Contemporary Reinterpretation of Classical Double-Row 1-24 Hour Markers

• Historical Depth and Romantic Style: The dial is inspired by the classical romantic style of the pocket watch era, featuring rare 1-24 double-row Arabic numeral hour markers in dress watches.
• Proprietary Font and Delicate Texture: Abandoning the ruggedness of traditional military watches, it uses the brand's independently designed fresh cyan-blue font for modern re-drawing. Paired with a polished and sandblasted silver-gray frosted metal dial, it creates a time-reading experience that combines artistic layering with historical depth.

3. Independently Designed Carbon Steel "Flicker Hands" and Fine Micro-Engraved Chamfers

• Iconic Hands Evolved from Tradition: Equipped with the brand's original platinum-colored carbon steel "flicker hands," which evolved from the classic cathedral hand style and undergo strict polishing and chamfering processes.
• Stepped Arc Finishing on the Small Seconds Hand: The stepped area of the small seconds hand on the dial is also delicately finished with an arc chamfer, exuding a highly textured metallic dynamism from a microscopic perspective.

4. LEV Workshop Calibrated Movement and Double-Sided American Alligator Leather Strap

• Reliable and Robust Mechanical Heart: Internally equipped with a Sellita SW-261-1 M manual-winding mechanical movement, featuring a stop-seconds device for time setting and a 42-hour power reserve. Assembled and finely calibrated to high standards by the LEV workshop, ensuring long-lasting and stable timekeeping.
• Luxurious and Stylish Accessory: Paired with a double-sided American alligator leather strap with matching stitching, balancing wearing comfort with a high-end dress style.

Seeking Truth Through Time: A Craft Philosophy Embracing Modern Technology and Traditional Warmth

The name Veritas (L.Eruditio&Veritas) is a combination of Lux (Enlightenment/Inspiration), Eruditio (Knowledge/Refinement), and Veritas (Truth/Reality). Its Chinese name "Shi Zhen" (时真) embodies the humanistic reflection of "opening horizons with the light of wisdom, refining memory with extensive knowledge, and reaching the other shore by crossing the river of truth." The brand founder insists on actively embracing modern precision supply chains while willingly choosing inefficient, intricate detailing methods, allocating an extremely high proportion of material and processing costs, thereby imbuing products with a craftsmanship warmth that transcends ordinary industrial goods.

At this "Palace Aesthetics" exhibition, Veritas will showcase through the Alioth 1335-1 timepiece how Chinese independent watch brands, in their pursuit of stripping away ostentation and getting to the essence, pour life's reflections and rational aesthetics into every inch, sharing the unique charm of contemporary Chinese craftsmanship with the world.